A very exciting design concept that Apple has recently introduced is the unibody. The monocoque is the case for the 15-inch MacBook Pro, MacBook Air, and the new MacBook. It is actually a piece of aluminum. Apple has used computer numerical control (CNC) milling machines to create laptop cases that can accommodate displays, ports, trackpad, keyboard, and entire interior electronics. This results in a light and robust product.
The new MacBook made of aluminum weighs only 4.5 pounds or 2.04 kg. This is really modest for a product that is packed with countless features. It is, however, heavy compared to the 3lb or 1.5kg MacBook Air which is wonderfully thin. Both the laptops and the MacBook Pro are striking in their elegance and engineering perfection. The Apple Design related to the unibody may seem like a simple concept but very difficult to achieve in practice. This is why manufacturers often build cases from different parts. It will not matter if there are any errors in such cases. The monocoque has to be precise on all fronts or else the interior components won’t fit. Apple is known for its bold design approach. Another example of Apple design is the iMac. This is Apple’s desktop computer that is powered by 24-inch and 20-inch widescreen displays. The iMac’s case is just a sheet of aluminum, plus a compartment at the bottom. This compartment allows the user to access memory cards. The internals, the optical drive slot, microphone, iSight camera, and ports are all discreetly integrated. Together they offer a computer that is powerful and also takes up less space compared to a PC with similar features. Mac mini isn’t yet slim like iMac or Apple laptops, it’s sleek. It’s the ideal example of how a high-quality desk can reduce clutter with a height of 2 inches or 5 cm and 6.5 inches or 16.5 cm square. Mac mini is a desirable desktop product with its unique Apple design of anodized aluminum case, curved corners, white bezel, and quiet operation. Apple iPods also have a design philosophy similar to Apple’s. Highly polished stainless steel, glass and aluminum are combined with carefully placed controls and subtle curves. The click wheel design on the nano and classic has also become a style icon. It has been derived from the touch wheel and scroll wheel of previous generation iPods.
Apple’s design of iPod-style laptops is all about weightlessness. iPod nano is only 1.3 ounces or 36.8 grams. The winner is the iPod shuffle with a body like a feather. It weighs 0.55 ounces or 15.6 grams. Innovation is essential to Apple’s existence, as well as to strategy. Apple treats innovation as part of everyday development and design. This is the reason why Apple products are easy to use and also boast spectacular looks.