When Amazon.com first launched in the mid-1990s as the world’s largest online bookstore, no one could have imagined how it would grow to become the retail behemoth of virtually everything under the sun. However, this is how online e-commerce has evolved in the last 2 decades.
E-commerce sales on Amazon.com this year are poised to reach a staggering $1.2 BILLION, making it one of the largest and fastest growing business sectors the world has ever seen. Millions of online sellers build their own amazing vending machines on the platform every day and take advantage of the massive crowd of buyers that Amazon has added on their platform to sell a whole host of different things.
And we’re nowhere near slowing down. In fact, most experts tell us that we are on the cusp of a mighty expansion in capacity that will dwarf anything we’ve seen so far. The good news is that this creates an excellent opportunity for any entrepreneur, small or large business owner, to take advantage of this book.
Many vendors, including those with 6-figure annual revenues from Internet e-commerce businesses, began their careers as affiliate marketers. They offered products and services created by other companies and saw that there was potential in the niche. They then went on to build businesses in these areas and fulfill orders themselves.
Amazon was one of the popular options for affiliates to learn the basics of e-retailing. And as they grew to offer products to wide swathes of the online marketplace, millions of affiliate marketers flocked to the portal to sign up as partners and promote these products to their own audience of buyers.
They could offer the world’s best brands and most popular products directly to their homes, ordered through the Internet. Online retail affiliates didn’t even have to touch a product or ship it to shoppers. They just made a healthy referral income by referring new customers to the service.
Anyone already coming from a retail background will find this very appealing, as they can now attract new audiences through the internet and by advertising on social media like Facebook, Instagram and Twitter. It is even possible to develop a good complement to an existing offline retail chain, where the website and online customers become additional assets for your company that complement regular in-store shoppers.