Innovative new business platforms like The Customer Advantage are often seen as the next shiny new penny in the plethora of business opportunities that abound in the marketplace. While many companies offer the business growth networking method compared to traditional marketing and have done so for years, The Customer Advantage appears to be the first in its business category.

The Customer Advantage business model can be compared to that of Groupon or Living Social. Group coupon offers from product and service companies looking for a better way to win over new customers. As most business owners have witnessed, old print ads in the media and the yellow pages seem to be losing popularity, readership, and have never provided the ability to measure advertising costs versus profits.

It’s pretty obvious why Groupon has over 40 million members and is growing faster than any company in history with Living Social not far behind. The success of your promotions for companies is profound, immediate and measurable. This dramatic change in the way companies connect with new and existing customers is just a taste of their ultimate potential.

As innovation begets innovation, entrepreneur John Milanoski saw an opportunity and started The Customer Advantage by offering anyone the opportunity to be part of a company that does what Groupon or Living Social does, only in this case members make a percentage of what your member network does. purchases or a percentage of what any business they bring in sells.

Additionally, the program has no upfront or ongoing costs, as members are paid for purchases. This raises the question that, over time, will members of other such companies move to the Customer Advantage in order to save and earn money instead of the company keeping all of its profits?

The company will have a definite global reach and currently has members from many countries, but they anticipate building their initial base from US companies and expanding from there. At a time when budgets are tight, business opportunities are expensive, and products cost money instead of saving money, it’s pretty safe to say that with this proven futuristic business model, this will be a business worth keeping an eye on for the next few years. months and years.

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