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Small retail store owners can use iPads and iPad holders to manage and improve their small businesses in a number of ways.
Information centers
IPad kiosks can serve as information centers for walk-in visitors. The owner of a retail store does not have to be distracted from another shopper and the visitor can also get the information they want from iPads that are encased in freestanding floor units inside the door or in wall mount cabinets. The iPad can be loaded with information about available products and their prices, as well as offers, deals, and loyalty programs that visitors can sign up for. A visitor can see the product, its specifications, and even a demo. This frees up the retail store owner who can focus on other important things.
Digital signage
One or a couple of iPads can be used as digital signage to display videos and product demos that are sure to attract visitors and possibly turn them into buyers. The effect is best achieved when such devices are enclosed in suitable enclosures that can be placed on top of counters or on the wall. There is no doubt that videos and moving images are much more eye-catching compared to printed posters and attract the attention of visitors.
Processing payment
By offering card payments or bank transfers via iPads placed on counter stands, retail store owners can save valuable time and effort, as well as offer greater shopping convenience. Not all customers like to pay with cash and when card payment is available, they can even buy more. Restaurant owners can have a separate section where shoppers can view a menu, place an order, and make payment with the iPad. The same device may have a feature that solicits feedback from buyers that will help the retailer or restaurant owner improve services. Taking it a little further, the payments received can be transferred to the accounting systems. Small business owners don’t need to hire assistants and can save money too.
Shop windows
Retail companies may have tablets in their windows displaying the day’s deals and this could encourage passersby to come in and make impulse purchases. The same tablet can display messages about the weather and other general information also as a public service. This helps improve the store brand.
Entertainment
Families shop or go to restaurants together with children and children must stay engaged. A tablet loaded with games is ideal for children. Keeping tablets securely secured in holders and boxes will prevent any inadvertent damage as well as make them easier to use. Even adults can play games or surf the Internet while they wait for their turn.
Software developers are creating more apps that help small businesses and iPads will help them save costs and improve customer services, but what is an iPad without an iPad stand?
