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If you own a business, chances are you are already using social media platforms and methods to get the word out about your business. If you haven’t started using these platforms, you’re probably seriously considering it and should be…
The fact is that approximately 82 percent of small businesses use these platforms, such as: LinkedIn, Facebook, Twitter, instagram Y interest to support the growth of their businesses. If you are still debating whether or not you should turn to these platforms for your business growth, then you should end the debate and start as soon as possible.
These platforms are effective in growing your business. In fact, many people find out about different businesses, their products and services through Social Networks.
Here are 6 reasons why social media marketing works!
1. Social media spreads the word about your business.Yes! In fact, different platforms will help you spread the word about your business. It really works!
Your business will gain exposure! Needless to say, this is a very good thing. But more importantly, this will allow you the opportunity to develop relationships with your target audience. You will be able to gain followers, make connections and interact with people who will now know about your company. Also, people who have done business with you in the past will now be more inspired to tell other people about your products and/or services.
two. Social media marketing is extremely profitable! The more algorithms are added to different platforms and/or networks, the more likely it is to affect your organic content, as you may lose yourself in the fray. For this reason, we strongly encourage you to take advantage of the advertising options offered by many networks, which will promote your business, content, and promotions and/or special offers. Best of all, advertising on social media is relatively inexpensive.
3. Social networks are super popular! You don’t have to be a devoted reader of tech blogs or a digital marketing professional to know that this is extremely popular with a wide variety of consumers.
For him Pew Research Center – approximately 65% of American adults are using these platforms and/or networks. This means that this is more likely to reach almost every customer who walks into your business or visits your website.
For most small businesses, Facebook has over 1.5 billion monthly users, which means that FB is the platform where your business will be able to reach the largest portion of your target audience. We recommend that you start your marketing campaign with Facebook.
Four. Social media marketing reaches all demographic groups and ages. This has no age barriers. In fact, age barriers are challenged on social networks. A study by the Pew Research Center found that 65 percent of adults in the United States are active on these platforms.
Between 2005 and 2015, people between the ages of 30 and 49 increased their use of social media. It doesn’t matter how old your target audience is; it is more than likely that they are already logged into their preferred platforms and are waiting for you and/or your company to become visible.
5. Social media inspires two-way engagement. This allows you the means and control to be more informed about your target audience. With this you will have the opportunity to learn everything about the interests of your audience and you will be able to acquire feedback.
Interact with your followers and/or customers and ask them to ask you questions and share their thoughts, opinions and ideas on how you should get to know them on a deeper level, so you can better please them. You’ll be able to offer quick responses without the use of a phone or worrying that your customer has missed their response.
6. Social networks allow you to share a lot of information about your business. Different networks have become the place where consumers go to find out more about your business. The reason for this is that these platforms offer and allow companies to post up-to-date information about all of their services, products, and upcoming events.
In addition, many of the profiles and activity on social networks can be public, which allows much more visibility for users. This also means that your profiles can be indexed by Google and other search engines. This is just one more way you can be sure your business and/or company will appear during searches on the search results pages.
As you can see, Social Media Marketing is a profitable way that will help you in the process of making your business known to your target audience and other users. Best of all, this will certainly help you grow your business!
